About Me
Hey y'all, I'm Hailey – and I'm so glad you're here!
·AL › GA· southern hot mess who loves the outdoors, small-town sunsets, creative chaos, baseball, and watching my wild crew chase their dreams. Iron & Ivy Co. is a piece of my heart – built around family, strength, and the beauty of everyday life.
The Story Behind Iron & Ivy
Iron & Ivy Co. was named after the two things that have shaped every part of my life: strength and growth.
Iron represents resilience – the grit it takes to keep going, to rebuild, to protect, and to stand firm through every season. It symbolizes the woman I had to become: steady, grounded, tough and unshaken, no matter what life threw at me.
Ivy represents growth – slow, steady, beautiful growth. Ivy climbs, adapts, and finds its way toward the light, even in hard places. That's been my journey as a mother, a partner, a friend, a creator, a daughter, a sister... Growing through challenges, stretching past comfort zones, and becoming someone my kids can look up to.
Together, Iron & Ivy is the balance of who I was and who i'm becoming – a blend of grit & grace, strength & softness, power & purpose.
Every design in this shop carries a piece of that meaning. This brand is my reminder that no matter where you start, you can grow, rise, and turn your story into something beautiful.
The Values
Family is at the center of everything I create. Iron & Ivy Co. is about staying true to your roots, embracing simple and meaningful living, and showing up with heart in everything you do.
Every design is made with intention – inspired by motherhood, southern grit, and everyday moments. I want each piece to bring comfort, confidence, connection, and durability... something you can live in, laugh in, and love for years to come.
The Mission
Iron & Ivy Co. creates meaningful, southern inspired apparel rooted in strength, growth, and real family life. My mission is to design pieces that feel personal, intentional, and full of heart. The kind of items you make memories in.
A Look Behind Iron & Ivy
